Singapore, April 11, 2012: Fierce competition is expected at APPIES 2012 where 100 of the top marketing campaigns from 16 countries in Asia Pacific will vie for10 Gold Medals. An annual two-day festival of the best marketing ideas, APPIES bringstogether the brightest minds in the industry from across 16 countries to celebrate excellence,network and exchange knowledge. Now in its third year, APPIES 2012 brings the audience upclose and personal with some of the most compelling campaigns through its unique LIVE presentation format...
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Growing year on year in attracting the crème de la crème from over 16 countries in the Asia Pacific region, to compete and be recognised for their brilliance in strategy, creativity in execution and performance in delivering real business results, the APPIEs will continue to be an invigorating and inspiring knowledge exchange platform for marketing professionals in the region. It’s more of a learning platform than an awards show, it’s the TED of marketing. VietnamMarcom is a supporting partner for event in Vietnam...
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CRE and CSQS Leadership Summit 2012 to be held in cosmopolitan Hong Kong on 13-14 June 2012 will provide an international platform for you to meet honorable guests of the Asia Pacific Customer Service Consortium, industry leaders and experts of the international leadership community. You may share your valuable insights about Customer Service and Customer Relationship Management with them and the winners of the Customer Relationship Excellence Awards...
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Entrepreneurs, innovators and others from across Vietnam have chosen a Hub Culture Pavilion as the business project they want to bring to Ho Chi Minh City in 2012. The new initiative is designed to enable valuable business ideas to get started in Vietnam. Hub Culture will bring a Pavilion to the city from 4-14 May, 2012, and coordinate a suite of experts to help emerging businesses to create, develop and begin implementation on their new ideas with a series of workshops...
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VietnamMarcom is looking for 2 students who are more specifically interested in a career in market research, advertising, marketing or consultancy, and who would like to participate in our event. Nominated students will be having a short telephone conversation so that a final selection can be made. The selected students will be registered as free of charge delegates and the onsite ESOMAR Team will ensure that they are welcomed and incorporated into the event...
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The 2012 APC is coming around for the 6th annual Asian Publishing Convention (APC) and Asian Publishing Awards (APA) to be in held on July 5 & 6, 2011.The APC is an annual 2-day convention for magazine and online publishers, held first week July. It completed its 5th cycle in Bangkok. APC travels across ASEAN: Kuala Lumpur (2007), Singapore (2008), Manila (2009), HCMC (2010) and Bangkok (2011)...
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I think more importantly, the question is “what’s the next frontier for advertising?” Because that’s where we’ll be. For us, the industry determines the makeup of our competition. From competitions to categories, we mirror the emerging trends within the industry and readily adapt to what is going to make the most sense in terms of “awards”. As you know, we are in the Call for Entry season for NYFA and it is the perfect time to promote NYFA to the agencies in your region. Would you please help me insure that this year’s entries in NYF’s International Advertising Awards surpass last year’s entries?....
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Besides commitment and mission to help train human resources for the marketing communications and brand building in Vietnam. In 2011 VietnamMarcom organized, coordinated and deployed 12 conferences and International exhibition of MARCOM in Hong Kong, Singapore and Vietnam. We Here is the list of events with link to relevant content for your reference.
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After its overwhelming success last year, the APPIES 2011 is back, celebrating some of the most brilliant and inspiring thinking in Marketing Communications from across Asia Pacific. Over a thousand delegates, some of whom are amongst the who’s who of the industry, are expected to descend on Singapore, where they’ll network, share expertise and exchange knowledge while drawing inspiration from some of the brightest minds in marketing...
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Good citizenship has always been and should always be the cornerstone of the society and culture. To maintain and develop good values, the project network marketing community is formed with the objective: Provide an infrastructure platform helps individuals, organizations, companies can connect and share projects, community marketing story to change lives....
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In 2010 and early 2011 VietnamMarcom and AlphaBooks collaborated to publish books: 22 immutable Laws of Branding, Focus to Differentiation, Marketing in Venus. Besides VietnamMarcom will also deploy enterprise Wikibooks with over 150 books, the latest on management, marketing and brand building...
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VietnamMarcom has signed a cooperation agreement with Pacific Conferences acting as media sponsor and strategic partner for four 2011 conferences held in Hong Kong, Singapore and Viêt Nam, precisely: Social Media Marketing Conference, Social Media and PR Conference, Branding in a Digital Age, Integrated Marketing Communication in Viêt Nam....
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Dear Teachers, Entrepreneurs and Learners.
With a commitment to develop and advance of the Social Marketing project, on the occasion to celebrate the new year 2011, VietnamMarcom officially would launch the project Library of Video and Marketing Social community links.....
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The Big Show organized from 10th to 11th December 2010, is an annual event coordinated by the Creative Circle and VietnamMarcom at the Saigon Zoo (2B, Nguyen Binh Khiem, District 1, HCMC. HCM ) . This is an exhibition of representative works in the advertising industry. This collection of over 100 Print Ads and 50 TVCs, creative and impressively colorful, sends a special message that draws the attention of experts and interested young people....
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VietnamMarcom will be representing the Global Best Digital Advertising Awards throughout the nation of Vietnam. VietnamMarcom is an organization dedicated to leading Vietnam's marketing assets and brands into the 21st century. Was born in the context of Vietnam having no schools or specialized training programs on advertising. The national library system, universities and, the marketplace were lacking sufficient information on professional marketing and advertising communication.....
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VietnamMarcom joins partnership with Ad:Tech Singapore at the 4th regional event for Interactive Advertising and Digital Marketing Singapore 2011. Online Advertising and Digital Marketing platforms can no longer be seen as “New Media” ; instead, it has entered “Mainstream’’ of Advertising and Marketing industry. Ad:Tech Singapore 2011 will be the fourth regional event for the Interactive marketing community. Ad:Tech Singapore brings altogether a community of over 1500 brand advertisers, traditional & interactive agencies, portals, on-line publishers and technology providers....
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On Saturday 16th, October 2010, VietnamMarcom has launched the pioneering Vietnamese training course on Strategic Marketing Management. The first of its kind, this program marks another step with VietnamMarcom’s commitment to deliver full-scale training to leadership workforce in the Marketing Communications industry of Viêt Nam. Watching a big poster that illustrated the east-to-west classic gurus in strategy art, the participants whispered to one another, ‘It is the famous chinese strategist Khổng Minh’s portrait, isn’t it?...
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Viet Nam Youth Marketing in a social Media age is a conference about developing a Holistic Marketing strategy with social Media Effective youth Engagement. Will be held on 25 - 26/ 10/2010 at New World Hotel, Ho Chi Minh city, Viet Nam. Join us at this 2-day conference to get exclusive insights from leading youth brands like Friesland Campina, Nokia, Johnson & Johnson, Acuvue, Nike, Pepsi, Mars, Wrigley, Gillette, Starbucks, McDonalds and more on how they have successfully reached out to the youths by thoroughly understanding their wants...
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Marcom World, the Marketing Communication World online is a cherished ambition was VietnamMarcom clear and shaped over time. Aspiration was starting from the formation of specialized reference library on Technology over years ago, now the library monographs on marketing, advertising, with more than 2000 books and precious materials. Endorsed by a vision embedded in the ever-changing landscape of a future knowledge-based society....
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That market, social and opinion research is a fascinating field in which to work is one of the industry’s best kept secrets. In this issue we look at how the sector has broadened the skill set to also include data analytics, neuroscience, social media, semiotics, story telling and a large pinch of creativity, to get closer to consumers and tell their story more effectively to decision makers. This will mean attracting the brightest graduates which is why we are delighted that professors in over 37 business schools and universities worldwide ....
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